SOPs
Step-by-step instructions, one owner named, a clear trigger and a clear "done," written so a brand-new hire can follow it alone.
Process documentation for growing teams
Right now, "how do we actually do this" lives in two or three heads, not on paper. Baselinify gets it out of their heads and into systems, before you find out the hard way.
30 minutes · no pricing pitch · just a conversation
What we build
Step-by-step instructions, one owner named, a clear trigger and a clear "done," written so a brand-new hire can follow it alone.
Visual maps of how work actually moves: the decision points, handoffs, and dependencies a written doc alone can't show.
Responsible, Accountable, Consulted, Informed for every process, so ownership stops being a guessing game.
The playbook for when things break: what to check, who to call, and how to recover, in order.
A structured path for new hires: what to learn, in what order, and where to find it, not osmosis.
Everything published to a tool you already use. We don't want to introduce and train you on something new. We want this to be frictionless.
The cost of staying undocumented
Every growing company hits the same wall. Yours is probably closer than you think.
One or two people carry the "how" for entire functions. The day they're out, that function doesn't slow down, it stops. And the knowledge doesn't get handed off. It just leaves.
New hires learn by shadowing and guessing instead of reading a doc. Every one re-learns the same lessons the hard way, on your clock, while the person training them stops doing their own job.
Without a written standard, quality depends entirely on who's doing the work that day. That's fine at five people. It's a liability the moment you're running client accounts through it.
"We do it, it's just not written down" is exactly what a due-diligence team flags. Undocumented operations make a business look more fragile than it is, and that shows up in the valuation.
Why trust this
Every SOP we write follows the same standard: named owner, clear trigger, numbered steps, a RACI breakdown, a definition of "done," and common mistakes to watch for. Nothing generic, nothing left ambiguous.
What changes
Documentation isn't paperwork. It's the difference between a business that runs on people's memories and one that runs on systems, calmer to operate, faster to scale, and worth more the day you raise or sell.
You can't automate or apply AI to a process you can't describe. Documented processes are the prerequisite, and become the blueprint for your next automation, tool rollout, or AI workflow.
Eliminate single points of failure so the business keeps running no matter who's in the room. Be ready for audits and due diligence instead of scrambling for proof.
Onboard new hires in days, not months, because the answers are written down. Free up your best people from being the company's human help desk.
Documented processes are the foundation that lets you add headcount, clients, or locations without everything getting messier.
Documentation turns hard-won know-how into a company asset that compounds, instead of a personal one that walks out the door.
Documented processes make the output the same every time: fewer errors, fewer dropped balls, fewer "I didn't know I was supposed to do that" moments.
You can only delegate what you can define. Once documented, you can hand a process to someone junior and trust it gets done right.
The audit itself surfaces where work gets stuck or duplicated. Clients routinely discover bottlenecks they'd stopped noticing.
How it works
Identify the processes and people that matter most right now.
Interview and observe the people who actually do the work.
Build the current-state picture of how work really moves.
Score every process on pain and effort to find what matters most.
Sequence the build so the highest-impact work gets documented first.
Our quality bar

Book a call
No pricing, no packages, just a conversation about what's undocumented and what's most at risk. Pick a time that suits you.
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